Posts Categorized: online advertising

Messenger Chatbots Likely To Top The Agenda At Facebook’s F8 This Week

Posted by & filed under Advertisement, app, FaceBook, messenger, online advertising, online business.

Description: Other big topics will include Instant Articles, Live Video, 360 Video, and much more. Source: Fast Company Date: April 11, 2016 When more than 2,000 people descend on San Francisco this week for Facebook’s annual two-day F8 developers conference, their discussions and decisions will have a huge impact on how you and 1.59 billion other… Read more »

Instagram Testing 3D Touch Ads

Posted by & filed under Advertisement, app, Ecommerce, Instagram, market intelligence, marketing, online advertising, Social Media.

Description: Instagram appears to be testing using the IPhone’s newest functionality to make better ads. Source: Fast Company Date: November 6, 2015   Instagram is experimenting with new advertisements that use the iPhone’s 3D Touch functionality. The advertisements, which are believed to be still in the testing and development phase, let customers apply added force to their clicks in order to browse between… Read more »

YouTube Launches Kids’ App in America

Posted by & filed under app, branding, Business Intelligence, business models, Digital Policy, Ecommerce, ethics, national culture, online advertising, streaming video, YouTube.

Description: It’s one of the most popular websites in the world, now YouTube has launched an app in America that’s aimed directly at kids. Source: BBC Date: February 23, 2015 The company say it’s safer than their main website, with more controls that parents can use. YouTube makes money from adverts that pop up on the videos you watch. But… Read more »

Facebook Changes News Feed Algorithm To Prioritize Content From Friends Over Pages

Posted by & filed under bandwidth, Collaborative filtering, FaceBook, online advertising, Social Media, System development.

Description: Once again, Facebook has changed its algorithms. This change will allow users to see more friends’ posts and less company/pages posts. Source: Forbes Date: April 23, 2015 Facebook product manager Max Eulenstein and user experience researcher Lauren Scissors announced that the News Feed has been updated to show you content that matters to you the most. Eulenstein… Read more »

Amazon Launches Dash Button for Instant Product Ordering

Posted by & filed under Advertisement, Amazon, Business Intelligence, business models, e-payment, Ecommerce, online advertising, social impacts, Supply Chain Management, telecomunications, wireless networks.

Description: The ‘Dash button’, which is connected with the Amazon app through Wi-Fi, is brand specific and the company has tied up with household names such as Tide, Huggies and Gillette. Source: CBC News Date: April 1, 2015 Keep Dash Button handy in the kitchen, bath, laundry, or anywhere you store your favorite products. When you’re running low,… Read more »

Apple hikes app prices in Canada and Europe, spurred by currency swings

Posted by & filed under app, Apple, business models, e-payment, Ecommerce, iPad, iphone, online advertising, revenue model, smartphones.

Description: Canadians will notice the absence of the $1.99 apps; prices set to increase very soon. Source: Globe & Mail Date: January 9, 2015 Apple Inc. changed the prices of software applications from Canada to Europe today, in one of the company’s more comprehensive global responses to currency swings in recent years. Read the Full Story… Read more »

Microsoft Gets in The Holiday Spirit With Latest Apple-Bashing Ad

Posted by & filed under Advertisement, Apple, branding, Business Intelligence, industry analysis, marketing, microsoft, online advertising, operating system.

Description: Watch the new ad below as Microsoft attempts to take a stab at Apple. Source: TechCrunch Date: November 17, 2014 Microsoft is up to its old tricks again, and just in time for the holidays. The latest ad out of Redmond pits its Surface Pro 3 against the MacBook Air, and with all the… Read more »

Canadians Will Now See Ads on Instagram

Posted by & filed under Advertisement, app, branding, business models, marketing, online advertising, revenue model, Social Media.

Description: Canadians have discovered that Instagram is now showing ads to their users based on the true Instagram experience. Source: TechVibes Date: November 13, 2014     Instagram has added advertising to Canada, which is great news for advertisers but not-so-great news for Canadian users of the platform. Initial advertisers include Air Canada, Target Canada, and… Read more »

Alibaba Jumpstarts Small Fashion Brand

Posted by & filed under Advertisement, Amazon, business models, China, Ecommerce, industry analysis, market intelligence, online advertising, revenue model.

Description: Alibaba is basically a one-stop-shop for Amazon, PayPal, Google Maps and more. They have helped this small Chinese clothing company sell more product, to more people, and a lot more faster. Source: CNN Money Date: September 19, 2014 7gege, a Chinese fashion startup, has utilized Alibaba’s online sales platforms to reach more customers, more quickly. Watch… Read more »

Intel’s Holiday Pop-Up Store Sounds Like The Opposite Of Christmas

Posted by & filed under Advertisement, branding, business models, Internet, marketing, microsoft, online advertising, Software, technology.

Description:  Intel will open a series of pop-up shops around New York City this holiday season, starting with one in the city’s Nolita neighbourhood. Source: Fast Company Date: November 14, 2013  Intel is opening a series of pop-up shops around New York in an attempt to woo holiday shoppers. But without a gift-worthy, flagship product, what’s the draw? Anyone who has… Read more »