Feeling litt? Analyzing twitter feeds provides incredibly detailed results

Posted by & filed under marketing, Research, Twitter.

The data available online is staggering. More than 20% of Americans were using Twitter at the time of the study – and each Tweet is timestamped and geocoded, offering precise information on the time and place that particular terms entered conversations. The researcher behind the study, Jack Grieve at the University of Birmingham, UK, analysed more… Read more »