Obama Calls for Tech Research ‘Not Seen Since Height of Space Race’

Posted by & filed under Apple, Obama, politics.

Description: In his State of The Union address Barack Obama recommended that the US explore the tech industry to uncover and develop innovative business models and markets.  This is good news for the tech industry and potentially, good news for the United States. Source: Mashable Date: February 13th, 2013 U.S. President Barack Obama called for a level… Read more »

How Obama and Romney Are Targeting Americans

Posted by & filed under election, marketing, Obama, Romney, Social Media.

Description: The capabilities of the Internet have given American politicians a more targeted reach than ever before. With an estimated spend of 160 million dollars in digital marketing for the 2012 American Elections, both the democrats and republicans are relying on the ability to target and persuade specific individuals online. Source: FastCompany  Date: October 23, 2012… Read more »

Political Campaigning with Technology

Posted by & filed under Obama, Presidential Campaign 2012, Romney, Social Media.

Description: A look at the way President Obama and Mitt Romney have been utilizing technology. Dan Simon reports. Source: www.cnn.com Date: Sept 5, 2012 Questions for discussion: What are various methods used to campaign digitally in 2012 presidential election? Do you feel that the candidate with the lead in technology will have a distinct advantage… Read more »