YouTube Launches Kids’ App in America

Posted by & filed under app, branding, Business Intelligence, business models, Digital Policy, Ecommerce, ethics, national culture, online advertising, streaming video, YouTube.

Description: It’s one of the most popular websites in the world, now YouTube has launched an app in America that’s aimed directly at kids. Source: BBC Date: February 23, 2015 The company say it’s safer than their main website, with more controls that parents can use. YouTube makes money from adverts that pop up on the videos you watch. But… Read more »

How To Write A Killer LinkedIn Headline

Posted by & filed under Advertisement, branding, Business Intelligence, Careers, education, Entrepreneurship, LinkedIn, Personalization.

Description: Your LinkedIn headline is critical because it tells possible future employers how you see yourself. Source: Forbes Date: April 10, 2015 Until you conduct a few searches using the massive LinkedIn user database, you don’t realize just how powerful and essential your LinkedIn headline is. When you conduct a search for LinkedIn members using any search… Read more »

Here’s How to Get a Job at Google

Posted by & filed under branding, Business Intelligence, Careers, Competitive advantage, education, Google, Human Resources, Uncategorized.

Description: Google’s Head of People Operations Laszlo Bock explains what does and doesn’t matter when applying to work at the company. Source: CNN Money Date: April 12, 2015 Questions for discussion: 1. Would the opportunity to work at Google be a dream job for you? 2. If you were offered the job of a lifetime, but had… Read more »

70s and 80s Tech Making Comeback

Posted by & filed under branding, Business Intelligence, business models, Gaming, Hardware, industry analysis, music, national culture, smartphones, social impacts, Sony, streaming music, System development, virtualization.

Description: From the boombox to the Polaroid, Laurie Segall takes a look at how classic tech is inspiring today’s innovation. Source: CNN Money Date: March 27, 2015 Questions for discussion: 1. Would you purchase the updated Polaroid? 2. Are you looking forward to seeing the classic Mario Bros. characters on your smartphone?

How the New Apple Emoji Got Their Skin Tones: It’s Not What You Think

Posted by & filed under app, Apple, branding.

Description: The new emoji options include different skin color and hair combinations for a slew of characters, which some are finding offensive. Source: Mashable Date: February 26, 2015 Apple rolled out new developer betas for OS X and iOS Monday — which included, amongst other things, the first look at a more diverse set of emoji. The move… Read more »

Etsy to Go Public

Posted by & filed under branding, business models, e-payment, Ecommerce.

  Description: The vintage/original finds e-commerce site which was once a grass-roots initiative is about to make some big changes. Source: TechVibes Date: March 5, 2015 In January rumours started about Etsy looking to public this year. That speculation has now materialized into reality. Read More Questions for discussion: 1. Have you ever made any purchases… Read more »

To Become a Grown-up Business, YOUTUBE Needs to Attract Grown-up Viewers

Posted by & filed under branding, business models, data analytics, Ecommerce, media, revenue model, social tv, streaming music, streaming video, user habits, video, YouTube.

Description: Claiming to only “break-even” last year, YouTube must find a way to increase profits. Source: Fast Company Date: February 26, 2015 The online video platform remains unprofitable, despite an audience of billions. Read More Questions for discussion: 1. Do you regularly watch YouTube videos? 2. What do you think YouTube could do to boost adult viewership?

NEXT Unveils “The Oyster” USB Fingerprint Scanner

Posted by & filed under Biometrics, branding, Business Intelligence, business models, Data storage, Digital Policy, Privacy, Security.

Description: We are seeing more and more companies getting into the biometrics security solutions game and “The Oyster” is the next player. Source: Find Biometrics Date: February 19, 2015   NEXT Biometrics has unveiled a new USB fingerprint scanner. The NB-3010-U, nicknamed “The Oyster”, is designed for Windows 7 and 8.1 compatibility, but NEXT is also offering… Read more »

High-tech Fashion: Touchscreens in Fitting Rooms

Posted by & filed under branding, business models, Ecommerce, industry analysis, Personalization, technology.

Description: Imagine walking into a clothing store and having the ability to browse through recommended looks from the designer with the touch of a screen. Source: CNN Money Date: February 20, 2015 Fashion designer Rebecca Minkoff is partnering with eBay to introduce touchscreen dressing rooms to her retail stores. Questions for discussion: 1. What are some benefits that might… Read more »