The 22-year-old Redefining Mobile Advertising

Posted by & filed under Advertisement, app, branding, Business Intelligence, business models, Entrepreneurship, industry analysis, M-commerce, market intelligence.

Description: Brian Wong, Co-Founder and CEO of Kiip, hatched a new strategy to connect brands with consumers by offering rewards for virtual achievements. Source: Forbes Date: January 17, 2014 Kiip, a mobile advertising company, has developed a way to cash-in on those little moments consumers have everyday through various apps, and reward them ever so subtly.  Watch… Read more »