Description: In the past few years, companies have amassed trillions of digital bread crumbs: from credit card transactions, from people’s online wanderings on social media and search sites, from GPS devices embedded within smart phones. Source: theglobeandmail.com Date: Jan 6, 2012 The Christmas season may still be a recent memory, but many marketers are already… Read more »
Posts Tagged: business models
Once Wary, Apple Warms Up to Business Market
Description: Steven P. Jobs never cared much for selling Apple products to big businesses. A funny thing happened, though, in the last few years. Big companies started buying Apple products — a lot of them — for their employees. Source: NYTimes.com Date: Nov 15, 2011 While corporate technology buyers say Apple does not try to… Read more »
Advertising Companies Fret Over a Digital Talent Gap
Description: When the Ad:tech advertising technology conference hits New York next week, marketers, advertising agencies and recruiters may spend less time listening to the panelists and more time working the floor to find new employees. Source: www.nytimes.com/ Date: Oct 30, 2011 A talent gap is growing between the skills that many new advertising jobs require… Read more »
Transistors — Any Product Is Better than Nothing
Description: Up through the mid-1970s, most consumer electronics products were built with these devices called vacuum tubes. They’re about the size of a child’s fist. Source: www.phoenix.edu Date: Oct 28, 2011 Click to watch the video A TV had about 20 vacuum tubes inside of it. And as a consequence, the TVs of the time… Read more »
What A Newspaper Should Be
Description: The newspaper industry is being decimated. Source: Forbes.com.com Date: Oct 28, 2011 watch video at this link http://video.forbes.com/fvn/future-tech/morgan-guenther-what-a-newspaper-should-be Questions for discussion: Why is the newspaper being decimated? 2. Where do you see the future going for this industry and how should one position their company to gain a competitive advantage?
Apple’s Lower Prices Are All Part of the Plan
Description: Something unexpected has happened at Apple, once known as the tech industry’s high-price leader. Over the last several years it began beating rivals on price. Source: NYTimes.com Date: Oct 23, 2011 People who wanted the latest Apple smartphone, the iPhone 4S, were able to get one the day it went on sale if they… Read more »
Facebook Keeps A History Of Everyone Who Has Ever Poked You, Along With A Lot Of Other Data
Description: Most of you probably know that Facebook knows a lot about you. But did you know that if you were to print it out, it might take up about 880 pages? Source: Forbes.com Date: Sept 27, 2011 European users can request their information with this Facebook form (instructions here). Max Schrems of Europe v…. Read more »
No Cards, No Cash. Just a Phone.
Description: Plenty of companies would love to get their hands on our wallets. But Google wants to go one step further: it wants to be our wallets. Source: NYT.com. Date: Sept 21, 2011 Its new phone software, called Google Wallet, is intended to replace the credit cards in our actual wallets. It does sound pretty… Read more »
Cloud Computing May be a Shot in the Arm our Economy Needs
Description: Economists and pundits have long feared the emergence of what they called “hollow corporations,” or businesses that don’t actually produce actual goods or services themselves, but instead act as brokers or intermediaries relying on networks of suppliers and partners. Source: Forbes .com. Date: Sept 19, 2011 Where are these services coming from? Look to… Read more »
Ticketmaster’s CEO Dishes on New Interactive Seat Maps
Description: We’re one of the few ecommerce companies that gets to connect with each of ourcustomers in person. They tell us where they will be at a given date and time, down to the exact seat location. So enhancing the event with geosocial is a cool part of the evolution of the experience and part… Read more »
Leading Titles
Introduction to Information Systems, 3rd Canadian Binder Ready Version Update Edition
R. Kelly Rainer, Casey G. Cegielski, Ingrid Splettstoesser-Hogeterp, Cristobal Sanchez-Rodriguez
ISBN: 978-1-119-13385-8
August 2015, © 2016
CDN $98.95; CDN $114.95