Shares in iconic film company Eastman Kodak rose by 117 per cent on Tuesday as the company announced plans to put out a cryptocurrency built on blockchain technology that will help photographers share and licence their work in exchange for payment.
Kodak announced a partnership with technology firm Wenn Digital to create KodakOne, an image rights management platform that will make it easier to distribute images across the network in exchange for payment, via a new cryptocurrency called KodakCoin.
Source: CBC News
Date: January 11th, 2018
1) As all the hype around bitcoin makes it difficult to see the forest for the trees, we are starting to see key players in non-finance industries realize that the blockchain can be used to manage digital rights. Why are digital rights important to manage?
2) What other industries might benefit from the management and security of digitally stored and distributed products or services?