This time last year analysts were making multi-billion dollar forecasts for the developers of health trackers and smartwatches, and Apple was boldly selling a $10,000 gold edition of the Apple Watch. But by November 2016 Smartwatch shipments declined by 51.6% year-on-year, according to a report by market analysts IDC.
Source: BBC Technology News
Date: March 8th, 2017
1) “Counting steps is probably the most common use of wearable devices – but recently experts have questioned whether the golden goal of walking 10,000 steps a day is actually worthwhile, and a US study concluded that health trackers did not aid weight loss.” Oops. This seems like a real problem. Why is that science and accurate data is often behind the launch and commercializing of the tech?
2) “there’s an engagement issue – after a while these devices don’t tell you anything new.” What sort of “new” things could wearable tech tell you that would be useful?