Posted by & filed under Business Intelligence, Careers, Ecommerce, Entrepreneurship, M-commerce, market intelligence.

DescriptionTumblr CEO David Karp tells Christine Romans why Tumblr’s advertising strategy is starting to pay off and what it’s like to work with Marissa Mayer.

Source: CNN Money

Date: October 24, 2014


28yr_oldCEO28 yr-old David Karp explains the success brands are having using Tumblr as a platform for advertising and that they typically wouldn’t have the space to create these campaigns otherwise.  Watch the Video.

Questions for discussion:

1. Does David Karp strike you as a role model that you might strive to become in the future?

2. Do you hope to become a CEO one day or, if not, what are your future aspirations?

Leave a Reply

Your email address will not be published.