YouTube stars’ fury over algorithm tests

Posted by & filed under Ethical Issues, ethics, YouTube.

Some of YouTube’s most popular stars have criticised the website for “experimenting” with how their videos are delivered to their fans. Unannounced, YouTube started testing an algorithm that changed the order videos appeared in users’ subscription feeds. The experiment came to light when some users complained on social media. One YouTube star said it was… Read more »

YouTube stars win fair use legal battle

Posted by & filed under IT and the law, YouTube.

Videomakers Ethan and Hila Klein, who run the YouTube channel h3h3 Productions, have won a legal battle over copyright in online video.  The pair were sued after making fun of a video by another film-maker, Matt Hosseinzadeh, in which he pursued a love interest using parkour.  They had used clips of his film, which he… Read more »

YouTube has a new tool for blurring moving objects

Posted by & filed under Social Media, technology, video, YouTube.

Description: YouTube has a new tool for blurring moving objects Source: Mashable Date: February 25, 2016 YouTube is expanding upon its face-blurring feature that it first introduced in 2012, allowing YouTubers to easily blur moving objects. After uploading a video, you can access the new feature through the new Custom Blurring tool under Blurring Effects. You… Read more »

First Impressions of YouTube’s New Music App

Posted by & filed under app, media, Social Media, streaming music, streaming video, video, YouTube.

Description: YouTube Music lets you watch and listen to a nearly endless catalog in an app designed for music discovery. Source: Tech Crunch Date: October 25, 2015 Today YouTube launched an official music app. With YouTube Music, you’ll get a new experience, designed to make discovering music on YouTube easier. This doesn’t come as a huge surprise,… Read more »

Karlie Kloss: The Supermodel of Tech

Posted by & filed under blogging, branding, Careers, media, Personalization, Social Media, streaming video, YouTube.

Description: CNN’s Poppy Harlow goes behind the scenes at YouTube Space NY to speak with tech savvy supermodel Karlie Kloss who started her own YouTube channel “Klossy.” Source: CNN Money Date: October 12, 2015   Questions for discussion: 1.  How do celebrities benefit from sharing their personal lives on social media? 2. Do you subscribe to any channels… Read more »

YouTube Launches Kids’ App in America

Posted by & filed under app, branding, Business Intelligence, business models, Digital Policy, Ecommerce, ethics, national culture, online advertising, streaming video, YouTube.

Description: It’s one of the most popular websites in the world, now YouTube has launched an app in America that’s aimed directly at kids. Source: BBC Date: February 23, 2015 The company say it’s safer than their main website, with more controls that parents can use. YouTube makes money from adverts that pop up on the videos you watch. But… Read more »

To Become a Grown-up Business, YOUTUBE Needs to Attract Grown-up Viewers

Posted by & filed under branding, business models, data analytics, Ecommerce, media, revenue model, social tv, streaming music, streaming video, user habits, video, YouTube.

Description: Claiming to only “break-even” last year, YouTube must find a way to increase profits. Source: Fast Company Date: February 26, 2015 The online video platform remains unprofitable, despite an audience of billions. Read More Questions for discussion: 1. Do you regularly watch YouTube videos? 2. What do you think YouTube could do to boost adult viewership?

Curious much? This e-learning site may have the answer

Posted by & filed under blogging, education, online education, streaming video, technology, video, YouTube.

Description: Ever wanted to learn how to cook paella, wrangle HTML code or play the ukulele? Curious.com’s mission is to become the go-to site for that. Source: CNET Date: January 10, 2015 It’s surprisingly easy to dislocate a man’s shoulder. Using a move known in Japanese as Oogyaku, or “great reversal,” you just have to get him… Read more »

Can AOL Compete in Video?

Posted by & filed under business models, Netflix, streaming video, video, YouTube.

Description: Once again AOL is attempting break into the online video market. With a handful of new acquisitions and launches, AOL is hoping for success this time around because online video is one of the strongest draws for people – and it’s a great way to increase engagement time, which translates almost directly into advertising time…. Read more »