GuestDriven Raises $3M To Expand Its Hotel Guest Interaction And Loyalty Platform

Posted by & filed under Analytics, app, Business Intelligence, business models, Data storage, Ecommerce, Uncategorized.

Description: GuestDriven, a Montreal based start-up, hopes to bring back real-time customer-employee interaction throughout the hotel industry. Source: TechCrunch Date: February 18, 2014  These days, many hotel interactions with their guests happen through third-party platforms: The Travelocities, Yelps, and Foursquares of the world get the feedback that hotels need and depend on, and this generally happens in… Read more »

Step Your Game Up, Retailers! When It Comes to Shopping, Canadians Want – and Expect – It All

Posted by & filed under Analytics, branding, Business Intelligence, business models, e-payment, Ecommerce, industry analysis, market intelligence, national culture, Sentiment Analysis, Social Media, Uncategorized.

Description: Canadian consumers are expecting more and more from retailers and in order to keep up, retailers must be completely mobile accessible, and tell their easily relate-able brand story through all media channels. Source: TechVibes Date: February 27, 2014   Canadian consumers have high demands when it comes to the experience of shopping, according to Total Retail:… Read more »

Zipments.ca Turns Everyday People Into Couriers to Get You What You Need When You Need It

Posted by & filed under Careers, Competitive advantage, Ecommerce, market intelligence, Personalization.

Description: Hate waiting for delivery of your online purchases? Well now there’s Zipments.ca, who cater to your delivery with personalized couriers. Source: Techvibes Date: February 7, 2014 Admit it, our busy schedules stop us from getting stuff done (I know—the irony!). The solution: We share resources and help each other. Vancouver-based Zipments.ca is making it happen with a selected group… Read more »

Are Mobile Apps Now a Requirement for Businesses?

Posted by & filed under app, Business Intelligence, business models, Competitive advantage, e-payment, Ecommerce, market intelligence, national culture, smartphones.

Description: Mobile Apps are they way of the future for almost all businesses. They encourage impulse purchases and without one, your business may be losing out on  potential sales. Source: Techvibes Date: February 6, 2014   How’s your business’s mobile app doing? Don’t have one? Turns out you could be leaving significant money on the table. Customers now… Read more »

A Room with a SKU: SuiteQ Lets You Design a Room and Buy the Contents

Posted by & filed under app, business models, Competitive advantage, Ecommerce, industry analysis, market intelligence, Personalization.

Description: A new app, SuiteQ allows you to set up a room with furniture to your liking – and then buy the products. Source: Techvibes Date: January 24, 2014   Every so often, I see start-up companies rehashing an idea that’s been done to death many, many times before, either because they haven’t done their market… Read more »

Following in Vancouver’s Footsteps, Bitcoin ATM Launches in Toronto

Posted by & filed under business models, e-payment, Ecommerce, industry analysis, revenue model, virtualization.

Description: As Bitcoin interest mildly increases, an ATM for the virtual currency appears in Toronto. But why use a physical teller machine to deposit virtual money into a virtual account? Source: TechVibes Date: January 17, 2014   In a continued effort to lend an air of legitimacy to the collective fever dream that is BitCoin, a… Read more »

Online Retailer ModCloth Adds Crowdsourced Apparel Fittings

Posted by & filed under business models, data mining, Ecommerce, media, peer file sharing.

Description: Customer fitting for online buyers has always been one of the main issues for online retailers. Vintage and retro-style women’s clothing company ModCloth believe they have found the answer by crowdsourcing  information on different types of sizes to find a perfect fit for their customers. Source: CNET Date: November 1, 2013 Online apparel store ModCloth… Read more »

Focusing On Ecommerce, Olapic Gives Retailers Access To Customer Behavior Across Its Platform

Posted by & filed under Analytics, e-payment, Ecommerce, market intelligence, national culture, Social Media.

Description: New York based start-up Olapic switches its focus from media companies and takes on online retailers giving them access to consumer trends. This information is based on following hashtags of products on posts from various social media sites. Source: Techcrunch Date: October 17, 2013 With beauty vloggers showing off their cosmetics hauls on YouTube, and… Read more »

Marketer Advising Coke and Microsoft Questions Ethics of Widespread Web Tracking

Posted by & filed under data analytics, Digital Policy, Ecommerce, ethics, marketing, Privacy, Security, user habits.

Description: Following what customers are doing after they leave a digital store on the web is both effortless and commonplace for companies. Unlike in the physical world, it’s hard to notice when you are followed on the web. As the practice expands, some marketers are beginning to doubt whether tracking is the right thing to… Read more »

TWTR, Inc. Stock Soars as Investors mistake the company for Twitter

Posted by & filed under blogging, Ecommerce, social impacts, Twitter.

Description: A misunderstanding has the company TWTR, Inc. confused for Twitter.  Twitter has chosen TWTR as their stock symbol when the company goes public. TWTR, Inc investors see a 2,000 percent rise in stock price because of the confusion. Source: canada.com Date: October 4, 2013 Twitter, we’re sure, took it as a good sign that investor… Read more »