Description: CNN’s Jim Boulden talks to Bill Ford about safety and security concerns as the automaker launches new high-tech vehicles. Source: CNN .com Date: Feb 29, 2012 Questions for discussion: DO you think that adding this extra technology is a good thing? Why or Why Not? 2. What is the biggest drawback of all this new… Read more »
Posts Categorized: business models
How Companies Learn Your Secrets
Description: Andrew Pole had just started working as a statistician for Target in 2002, when two colleagues from the marketing department stopped by his desk to ask an odd question: “If we wanted to figure out if a customer is pregnant, even if she didn’t want us to know, can you do that? ” Source:… Read more »
The Age of Big Data
Description: GOOD with numbers? Fascinated by data? The sound you hear is opportunity knocking. Source: nytimes.com Date: Feb 11, 2012 Mo Zhou was snapped up by I.B.M. last summer, as a freshly minted Yale M.B.A., to join the technology company’s fast-growing ranks of data consultants. They help businesses make sense of an explosion of data… Read more »
Don’t Overuse your Phone’s Data Plan
Description: Cell phone users risk slow service if they overuse their data plans. CNN’s Christine Romans reports. Source: cnn.com Date: Feb 14, 2012 Questions for discussion: Is this a fair policy that the data providers are implementing on big users of data? Why or Why not?
Nine trends that will change the tech landscape
Nine trends that will change the tech landscape Description: A world in which cars listen, TV screens bend and machines write (no humans necessary). No, it’s not a teaser for a new sci-fi series. These are some of the most intriguing technology trends happening right now. Source: theglobeandmail .com Date: Feb 2, 2012 The idea… Read more »
Bowing to Critics and Market Forces, RIM’s Co-Chiefs Step Aside
Description: Jim Balsillie and Mike Lazaridis, who made the BlackBerry a leading business tool but then presided over its precipitous decline, said they would step down on Monday as co-chairmen and co-chief executives of Research in Motion. Source: nytimes .com Date: Jan 22, 2012 Stiff competition from the Apple iPhone and phones using Google’s Android… Read more »
Apple lifts the veil on its plans to remake the educational landscape.
Description: Apple wants Schools to center on Ipads Source: cnn .com Date: Jan 17, 2012 Questions for discussion: Who are the winners in using this technology to transform the text book industry? 2. Who are the losers in using this technology to transform the text book industry?
Can Facebook Persuade Advertisers to Forget About Clicks?
Description: Facebook has also been working on improving its offerings for advertisers, as it tries to generate enough revenue to justify its alleged $60 billion market value. Source: www.businessweek.com Date: Oct 7, 2011 One of the newest moves in this direction is an addition to the Page Insights dashboard, which Facebook provides for brands as… Read more »
“Groupon” Your Business MSNBC
Description: Groupon has had huge growth and success in the area of marketing businesses. Is there any downside in using Groupon for small business? Source: Msnbc.com Date: November 21/2011 Questions: Is Groupon something that can benefit all businesses? Why? Or Why not? 2. What criteria would you use as a business manager in trying to… Read more »
Once Wary, Apple Warms Up to Business Market
Description: Steven P. Jobs never cared much for selling Apple products to big businesses. A funny thing happened, though, in the last few years. Big companies started buying Apple products — a lot of them — for their employees. Source: NYTimes.com Date: Nov 15, 2011 While corporate technology buyers say Apple does not try to… Read more »
Leading Titles
Introduction to Information Systems, 3rd Canadian Binder Ready Version Update Edition
R. Kelly Rainer, Casey G. Cegielski, Ingrid Splettstoesser-Hogeterp, Cristobal Sanchez-Rodriguez
ISBN: 978-1-119-13385-8
August 2015, © 2016
CDN $98.95; CDN $114.95