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Online businesses now have a wealth of digital tools and techniques at their disposal to help them get noticed in the global marketplace.

Source: BBC Technology News

Date: November 9th, 2017

Link: http://www.bbc.com/news/business-41817559

Discussion

1) The intersection of Management Information Systems and Marketing grows all the time.  Why does it make more sense to study MIS if you have to pick between the two?

2) Does your school offer a digital marketing certificate or some way to combine MIS and Marketing?  If not, what could you do to make this happen?

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